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RINMSASFT – Re(IN)novating Marketing Strategy Across Semi-professional Female Teams

Re(IN)novating Marketing Strategy Across Semi-professional Female Teams” (RINMSASFT) aims at strengthening managers of semi-professional female sport teams through an up-skill process related to marketing, communication and visibility strategies.
 

Start: 01-01-2020 – End: 30-06-2022
Project Reference: 612986-EPP-1-2019-1-DE-SPO-SCP
EU Grant: 299305 EUR
Programme: Erasmus+
Key Action: Sport
Action Type: Collaborative Partnerships
 

Project TOPICs:

The projects aims at strengthening managers of semi-professional female sport teams through an up-skill process related to marketing, communication and visibility strategies.

TARGET GROUPs

Sport managers, the involved mentors and stakeholders, involved in the project at national or European level, project team, members of the partner’s organisations, local and national media.

APPROACH / METHODOLOGY

Project Methodology is composed of 7 distinct and interconnected Work Packages (Project Management, Research and Surveying, Production of Training Format and Technical Curriculum, organisation and Implementation of Format Piloting TC, Creation of the Web Platform, Dissemination and Visibility, Project Monitoring and Evaluation) making up a coherent and mutually-supporting flow of activities.

Project ACTIVITIES

·        3 Transnational Projects Meetings

·        4 Intellectual Outputs

CP_Sport_RINMSASFT_IO1_Research_Report_EN

CP_Sport_RINMSASFT_IO2_Technical_Curriculum_EN

CP Sport RINMSASFT IO3 Training Format_EN

·        Web platform

·        Multiplier events

Project Website